Creating & Deploying Udacity's Webinar Program

Objective

Develop and launch a comprehensive webinar program for Udacity to drive qualified lead generation, establish thought leadership in emerging tech fields, and create scalable content assets—all while operating with zero paid advertising budget.

Project Role

Strategic lead and program architect

Key Results

• Launched cross-functional webinar program that drove 3.7k new leads and 28,800+ webinar replay views for company within 6 months of inception with zero paid budget
• Developed Women In AI interview series highlighting women movers and shakers in the AI space
• Created strategic partnership content including collaborative webinars with Google Cloud
• Generated significant organic reach with 15,500 YouTube views and 13,317 views on LinkedIn

Key Links

• Women in AI webinar series
• AI & Your Career (webinar with Google Cloud)
• Deep Dive into DeepSeek: What’s Real, What’s Hype, and What’s Next
• Unlocking Blockchain: How To Become A Blockchain Developer
• AI Prompting Faceoff: Watch The Pros In Real-Time