← Portfolio 13 · ExakTime · Content Strategist
Launching Resource Center for Industry Leader
+57% traffic+21% opens
Objective
ExakTime is an industry leader in workforce management, and its content ran on a standard company blog. I launched a Resource Center to go beyond that: bolstering SEO, improving brand recognition, and increasing site traffic.
Key Results
- Increased monthly site traffic by 57% by month 6
- Now with more qualified leads to the company newsletter via the Resource Center, email open rates increased by 21% on average
Key Links
The work
